The Automatic Relationship Builder (ARB) can send customized email campaigns to new customers and members to tell them about your products, services and programs. Educate new customers about what they're missing and turn one-account customers into lifetime users.
What might new customers want to know about your business? Fill in the gaps and encourage new users to learn more.
Have an item or accounts that needs more attention? Feature them in your onboarding emails to increase interest.
Send newcomer emails for weeks, or even months, to keep your business in the mind of the customer without being overpowering.
NARFE Premier FCU used Onboarding to increase deposits and loans and trim their budget by 40%!
"At DOLFCU we knew that our members would prefer electronic statements if they would just try them and it saves the credit union money. We turned to DigitalMailer to send out a "STOP the paper" eLERT and results were amazing! We had a 62% increase in eStatement sign-ups in just 90 days! We also use eLERTs to let members know when an updated newsletter is ready and that generates a strong spike in "unique" hits over the next two days every time we send the announcement. Clearly DigitalMailer helps us communicate more with our members, and more effectively. Plus DigitalMailer's service and response time are fantastic. DigitalMailer makes it fast and affordable so we can concentrate on member service. I recommend them to credit unions of all sizes - communication is crucial to growth!"
Joan Moran, CEO/President
DOLFCU
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