by Ron Daly

Shell FCU recently was named business of the year by the Deer Park Chamber of Commerce. DigitalMailer wants to send its congratulations to a credit union that has set down deep roots in its community of members.

Why are they Business of the Year? Something tells us it's a matter of commitment.

To The Environment:

A look at Shell FCU's website shows they're big fans of a natural, eco-friendly look. At the bottom right-hand corner of their page is a logo showing their participation in the Green Business Alliance. On content pages, links to their eStatement enrollment page encourage members to "go green" with DigitalMailer's eStatements (see below).

To The Community:

From Shell FCU's press release:

In addition to time spent at work, employees also volunteer for the credit union’s FCU "Furthering Community Unity" Team. The FCU Team consists of Shell FCU employees, members and local individuals who participate in events such as blood drives, walks, runs, food drives, Habitat for Humanity and other charitable events. In 2008, the FCU team logged over 347 hours and donated more than $8,900 to help others. As of April 2009, approximately 465 hours have already been donated.

To Reaching and Helping Members:

In the past year, Shell started up iLife, a service for younger members that offers incredible rates and savings programs. You can go to the iLife webpage to learn about their rates and accounts, watch user videos, read their blog, sign up for their Facebook page and follow them on Twitter.

So congratulations, Shell - you're setting a great example. Keep up the great work!

Labels: 20andChange, Credit Union News, Credit Unions, e-Statements, electronic statements, Generation-Y Marketing, Shell Federal Credit Union, Texas Credit Unions