Automatic Relationship Builder

Since 2000, we've been the outsourced digital communication arm for over 125 financial institution partners nationwide. Our goal is to keep them connected to their customers with successful digital communication. Our focus has always been on the answer to the question...

What can we do that helps our clients succeed?

With that question in mind we have developed our Automatic Relationship Builder email product that uses drip marketing techniques to:

Aren't these your goals too?

DigitalMailer's custom-designed drip email marketing programs help generate new sales and referrals by placing your message and brand in front of customers at regularly scheduled intervals. Flexible and cost-effective, ARB is a valuable tactic to deepen customer relationships and improve marketing and sales ROI.

Drip Marketing, noun - A direct marketing strategy that involves sending out a number of promotional pieces over a period of time to a subset of sales leads. Drip Marketing is an extremely effective way to brand big-ticket products or services that have long sales cycles.
Too often, sales opportunities are missed because marketing efforts cease before your prospects have completed their research stage and are ready to purchase.

We've built a series of specific campaigns that clients can use to grow their products, services and revenues

Seminars - Follow-up thank you and marketing emails to seminar attendees

Students – new accounts marked as “Under 18” or “Student” can receive a series of emails introducing them to student friendly products, i.e. student VISA cards or student Checking.

Home Equity Loans – place a series of emails to members with available home equity lines.

New Members – when on-boarding new members, schedule emails to up-sell and cross-sell appropriate products and services over the first few months of membership.

Preapproved Mortgage Loans – use email reminders and updates to help close the sale.